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💼 My Professional Experience —

// DESIGN

Healthline Media, RVO Health — New York, NY
Graphic Designer

  • Collaborating with Sales and Marketing teams to create branded touchpoints, sales messaging, webpage mockups, and PowerPoint presentations that adhere to Healthline Media’s brand guidelines.
  • Developing creative strategies and design concepts that align with the objectives of sales initiatives.
  • Designing and preparing graphic elements for Requests for Proposals (RFPs).
  • Assisting the Brand Marketing team in creating collateral marketing materials and visual digital designs, including media kits, print assets, leave-behinds, invitations, and more.
  • Continuously evaluating messaging and design execution to ensure alignment with brand positioning and visual standards.
  • Ensuring all deliverables comply with brand standards and visual consistency.
  • Managing the development and implementation of assigned projects within specified timelines, consistently meeting deadlines.
  • Leading agencies, production vendors, illustrators, and photographers as needed to bring design concepts to life.
  • Identifying opportunities for performance improvements and recommending solutions.
  • Upholding established brand tone, style guides, and digital content best practices.

*References can be provided upon request.

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Frontline Power Solutions — Bristol, RI
Senior Graphic Designer

  • Designed and executed a comprehensive marketing strategy to enhance brand visibility and recognition.
  • Led and supported the design, development, and launch of new product and service offerings.
  • Monitored the performance of marketing campaigns, implementing improvements as needed to optimize results.
  • Prioritized marketing initiatives and effectively allocated resources to ensure optimal campaign execution.
  • Prepared detailed reports and presentations on key marketing metrics for the CEO and CTO.
  • Developed customized software solutions to support various company departments and enhance operational efficiency.
  • Provided strategic guidance and actionable insights to sales teams to drive revenue growth and improve performance.

*References can be provided upon request.

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Concept Link — Providence, RI
Production Designer

  • Recommended streamlined, time-efficient project production workflows to enhance overall efficiency.
  • Identified and selected the most suitable materials and processes, including binding, inks, paper, varnishes, and specialized printing techniques.
  • Developed clear, concise creative briefs and print specifications that aligned with client objectives, printing requirements, timelines, and budget constraints for faculty members at Rhode Island School of Design (RISD).
  • Reviewed and approved finished samples, ensuring quality standards were met and deadlines were adhered to.
  • Selected and negotiated with vendors to secure the best pricing, quality, and delivery schedules.
  • Conducted thorough reviews, negotiated terms, and approved final invoices for payment.

*References can be provided upon request.

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Entrepreneur
Freelance Graphic Designer

Brand Design & Web Development:

  • Work closely with clients to understand their vision, target audience, and specific requirements. Provide creative direction and strategic insight throughout the design process.
  • Develop and refine brand identities for clients, including logos, color palettes, typography, and brand guidelines that communicate the company’s values and vision.
  • Design custom apparel that aligns with the client’s branding, ensuring the designs work across various fabric types and garment styles.
  • Work with printing vendors to ensure high-quality production and timely delivery.
  • Collaborate with clients to design and build responsive, user-friendly websites that reflect their brand.
  • Ensure optimal user experience (UX) and functional, aesthetically pleasing web design.
  • Ensure consistent brand messaging and visual identity across all platforms, including web, print, and apparel.
  • Regularly update clients on the progress of ongoing projects and provide clear, actionable feedback throughout the design process.
  • Review final designs and ensure they meet brand standards, technical specifications, and overall quality expectations.
  • Handle multiple projects at once, from concept to execution, while meeting deadlines and managing expectations.

Entrepreneurship & Business Development:

  • Identify, evaluate, and pursue new business opportunities across various sectors, from concept to execution.
  • Lead the development of business models, strategies, and plans to ensure growth and profitability.
  • Launch and manage multiple startups, taking responsibility for all aspects of the business, including operations, marketing, product development, and financial management.
  • Develop innovative solutions and strategies to disrupt industries, leveraging market research and trends to stay ahead of competitors.
  • Build and lead teams, providing mentorship, resources, and guidance to foster growth and success in each venture.
  • Secure funding for new businesses through venture capital, angel investors, or other sources.
  • Cultivate and maintain strategic partnerships and business relationships to ensure long-term success.
  • Address and overcome challenges that arise in each business, making data-driven decisions and adjusting strategies as needed.
  • Identify opportunities to scale businesses, whether through technology, new markets, or increased production capacity.
  • Monitor financial performance, manage budgets, and ensure the business maintains profitability while scaling.
  • Attend conferences, events, and other networking opportunities to stay connected to industry trends, potential investors, and collaborators.

*References can be provided upon request.

// SERVICE

CareLinx — Brooklyn, NY
Private Caregiver

  • Provide compassionate and personalized care for my grandmother and assisting with daily living activities.
  • Manage medication schedules and ensured timely administration of prescribed medications.
  • Monitor health conditions and provided necessary support to maintain overall well-being, including mobility assistance and physical therapy exercises.
  • Offer companionship and emotional support, promoting mental and emotional health through engaging activities and conversation.
  • Ensure a safe and comfortable living environment by maintaining cleanliness, organization, and safety standards.
  • Coordinate appointments, transportation, and communication with healthcare providers.
  • Manage financial and administrative tasks, including budgeting for caregiving needs and maintaining records of medical and personal care.

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Apple Store — Soho, NY
Specialist

  • Engaged with customers to understand their needs and provide expert recommendations for Apple products and services.
  • Demonstrated the features and capabilities of Apple products, including hardware, software, and accessories.
  • Assisted customers with troubleshooting, setting up devices, and resolving technical issues.
  • Drove sales by recommending products and services that align with customers’ needs.
  • Offered personalized setup and product training to customers, ensuring they feel confident using their new devices.
  • Contributed to maintaining an organized, welcoming, and inspiring store environment.
  • Stayed up-to-date with the latest Apple product releases, features, and industry trends.
  • Worked collaboratively with team members to meet store performance goals and provide excellent customer service.
  • Provided feedback to management on customer needs, market trends, and product suggestions.

*References can be provided upon request.

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Apple Store — Soho, NY
Specialist

  • Engaged with customers to understand their needs and provide expert recommendations for Apple products and services.
  • Demonstrated the features and capabilities of Apple products, including hardware, software, and accessories.
  • Assisted customers with troubleshooting, setting up devices, and resolving technical issues.
  • Drove sales by recommending products and services that align with customers’ needs.
  • Offered personalized setup and product training to customers, ensuring they feel confident using their new devices.
  • Contributed to maintaining an organized, welcoming, and inspiring store environment.
  • Stayed up-to-date with the latest Apple product releases, features, and industry trends.
  • Worked collaboratively with team members to meet store performance goals and provide excellent customer service.
  • Provided feedback to management on customer needs, market trends, and product suggestions.

*References can be provided upon request.

More on Apple Soho

💡 My Skills —
// EDUCATION

JOHNSON & WALES UNIVERSITY
Bachelor's of Science in Graphic Design, Class of 2011
Providence, RI

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ART & DESIGN HIGH SCHOOL
Film Major, Class of 2007
New York, NY

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// SOFTWARE KNOWLEDGE
  • Design: Illustrator / Photoshop / InDesign
  • UI/UX: Figma / Sketch
  • Video / Motion: Final Cut Pro / Premiere / After Effects
  • Document: Word / Pages / Google Docs
  • Spreadsheet: Excel / Numbers / Google Sheets
  • Presentation: PowerPoint / Keynote / Google Slides
  • Miscellaneous: File Maker Pro / Blender
// SYSTEM KNOWLEDGE
  • CMS (Content Management Systems): Wordpress / Joomla
  • eCommerce Platforms: Shopify / Squarespace / WIX
  • Languages: HTML / CSS / Javascript / PHP / XML
  • Operating Systems: MacOS / Windows / Linux
// MISCELLANEOUS KNOWLEDGE
  • Drawing / Painting / Sculpture / Printmaking / Photography / Digital Art / Illustration

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